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Economy

Make the industries on the "tip of the tongue" more "flavorful" - Multi department efforts to cultivate local characteristic food industry

2023-04-25   

By 2025, cultivate five or more traditional advantageous food production areas with annual revenue exceeding 100 billion yuan, and create a group of nationally renowned local specialty food brands... Recently, 11 departments including the Ministry of Industry and Information Technology issued the "Guiding Opinions on Cultivating Traditional Advantage Food Production Areas and Local Specialty Food Industry" to expand the influence of local specialty food. How to form a characteristic food industry development pattern of "a hundred flowers blooming"? How to make the industry on the "tip of the tongue" more "flavorful"? Strengthen the construction of raw material bases, and promote the guidance on the "original and original taste" of local specialty foods around the entire food industry chain. Collaborate upstream and downstream efforts, and carry out a series of deployments from agricultural product raw material guarantee, industrial cluster construction, to new forms and models of the food industry. It is worth mentioning that the guidance puts strengthening the construction of agricultural product raw material bases at a key position in cultivating industries, clarifies the need to enrich raw material varieties, build raw material supply bases, and particularly encourages enterprises to focus on characteristic agricultural product advantage areas and establish long-term stable agricultural product raw material supply bases. Not long ago, the China Dairy Industry Association certified Qiqihar as the "Golden Production Area of China's Infant and Toddler Milk Source". With 600000 acres of exclusive farms and 11 self owned pastures, the local dairy enterprise Feihe has become a "demonstration enterprise in the gold production area of China's infant milk source". The person in charge of the China Dairy Association believes that the origin is an important factor affecting the quality of dairy products. By leading enterprises building their own pastures and other means, it helps to deepen the synergy of the industrial chain, promote the flow of factors such as technology and talent to the production areas, and create characteristic industrial clusters. The guidance has set up a special column to clarify the cultivation and development direction of different categories of characteristic agricultural product raw material bases such as rice flour products, dairy products, and vegetable oils. Wang Xu, Deputy Director of the Food Research Office of the Consumer Products Industry Research Institute of the Saidi Research Institute of the Ministry of Industry and Information Technology, stated that it will promote the further connection of raw material production areas, enterprise entities, and consumer markets, encourage enterprises to form a long-term stable source of high-quality raw material supply, and ensure the "original taste" of local specialty foods, so that all links in the industrial chain can share value-added benefits. Accelerate technological empowerment, form full industry chain advantages, and cooperate with high-quality production areas in Guizhou, Hubei, and other provinces to develop Jun Mei series black teas such as Pu'an Red and Badong Red. Promote the picking standards and tea making techniques of "Jin Jun Mei" to more than ten tea producing areas. In 2022, the annual domestic sales of famous and high-quality black tea in the Zhengshantang Junmei Chinese black tea industry system will exceed 600 tons, with an output value exceeding 1.2 billion yuan. Zhang Sailin, General Manager of Fujian Zhengshantang Tea Industry Co., Ltd., said that the company has jointly established a company with local cooperatives to help produce and sell local characteristic black tea products, "striving to achieve more than ten classic production areas and a cup of 'Chinese flavor'. Empowering technology and standards is the focus of promoting the development of local specialty food industry. The guiding opinions are clear, encouraging local specialty food leading enterprises to play the role of the main engine of the industrial chain, strengthening scientific and technological innovation, vigorously carrying out brand and channel construction, exerting the radiation effect of aggregation, and driving the development of upstream and downstream small and medium-sized enterprises. Improving the level of intelligent manufacturing is equally important for industrial development. Layout 15 intelligent manufacturing baking production lines, and basically achieve unmanned operation in the core process area... Yanjin Puzi has entered the Ministry of Industry and Information Technology and other departments

Edit:Hou Wenzhe Responsible editor:WeiZe

Source:XinhuaNet

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