How can major theme TV dramas of the new era be "acclaimed and popular"?
2023-03-28
"Since 2021, the creation of major theme teleplays can be said to have shown great splendor, leading the creation and production of Chinese teleplays to a new artistic height, producing a large number of outstanding works that can stand, spread, and be heard." Lv Yanmei, director of the Production Institute of the Development Research Center of the State Administration of Radio, Film, and Television, said at the academic seminar on "High Quality Innovative Development of Major Theme teleplays in the New Era" in Shanghai. In recent years, focusing on the 40th anniversary of reform and opening up, the 70th anniversary of the founding of the People's Republic of China, the completion of a moderately prosperous society in an all-round way, the 100th anniversary of the founding of the CPC, and the Beijing Winter Olympics and other important nodes, the creation of major theme TV dramas has continued to launch a large number of "peak" works with profound ideas, exquisite art, and excellent production, initially establishing a new pattern of major theme drama creation and production. With the popularity of works such as "Our Ten Years", "County Party Committee Courtyard", "Dakao", and "Bottom Line" in 2022, major theme dramas have ushered in a peak of dissemination. A series of works not only have a strong lineup of main creators, but also take into account the broadcast effect, market, and social benefits. They are "both good and popular". Workshop site. The Shanghai Film Academy of Shanghai University provides pictures based on a new starting point for the development of major theme TV dramas in the new era. How can the creation and production of major theme dramas achieve high-quality and innovative development? On the 25th, guests from academic circles and the industry all over the country attended the academic seminar of "High Quality Innovation and Development of Major Theme TV Dramas in the New Era" in Shanghai, sponsored by the Film and Television Society of China's Universities and Shanghai University, organized by the Film and Television Review Professional Committee of the Film and Television Society of China's Universities and Shanghai Film Academy of Shanghai University, to explore in depth the path of Chinese path to modernization of major theme TV drama development. "How can the main theme TV series be both good and popular?" Previously, Zhang Guotao, Executive Director of the Media Arts and Culture Research Center of Communication University of China, and Vice President and Secretary General of the Film and Television Society of Chinese Universities, had been puzzled. He noticed that some of the main theme TV dramas have been praised but the market response is very poor, and the audience may not necessarily be recognized by the public. This issue has been troubling the entire creation. The academic seminar on "High Quality Innovative Development of Major Theme TV Dramas in the New Era" was held at Shanghai University. "In recent years, both movies and TV dramas have weakened the concept of 'theme', and TV drama creation is called theme creation, which is a change in the new era." Zhang Guotao is pleased to find that it is very difficult to achieve a high degree of unity in the creation of major theme dramas in terms of both praise and audience appeal. In Lv Yanmei's view, a large number of major revolutionary historical teleplays such as "The Age of Awakening" and "The Ideal Shines to China" have greatly expanded the creative life of major revolutionary theme dramas, filling the gaps in the creation of major theme teleplays in multiple dimensions, and also stimulating the strong sympathy of contemporary youth; The theme exploration and narrative techniques of major realistic TV dramas have both reached a new level. For example, works such as Mountain and Sea Sentiment focus on poverty alleviation and the theme of beautiful rural construction, showing the picture of Chinese villages in the process of Chinese path to modernization; "The Courtyard of the County Party Committee", "Our Ten Years", "Dakao" and other works pay attention to social changes and eulogize the spirit of the times; Works such as "On Earth" depict the emotions, sorrows, and joys of the people, and use small stories to demonstrate the spiritual atmosphere of the new era, inspiring the people's spirit to move towards good and good
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