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Economy

"Game+" enables multi-industry innovation and development

2023-02-15   

The reporter learned from the 2022 annual meeting of China's game industry held in Guangzhou on the 14th that in 2022, China's game industry will enter the stage of pressure accumulation, while the game technology will continue to innovate and develop, and the "game+" model will enable multi-industry innovation across borders. At the meeting, the 2022 China Game Industry Report, which was prepared by the Game Working Committee of the China Association of Audiovisual and Digital Publishing and the China Game Industry Research Institute and supported by gamma data, was released. According to the report, the actual sales revenue of China's game market in 2022 was 265.884 billion yuan, down 10.33% year on year. The number of game users was 664 million, down 0.33% year on year. "This shows that the industrial development has entered the era of stock market." Zhang Yijun, the first vice president of the China Association of Audiovisual and Digital Publishing and the chairman of the Game Working Committee, said that in 2022, many market indicators fell, and China's game industry was in the stage of pressure storage. Correspondingly, China's game technology continues to innovate and develop. The "game+" model radiates from multiple directions and is helping the industry transformation and upgrading across regions and borders. According to the analysis of the report, in recent years, the technological achievements of the game industry have been deeply applied in many other industrial fields, and the cross-border integration of game technology has become the endogenous driving force for technological innovation, upgrading and integration of digital and physical. The game industry continues to expand exchanges and cooperation with various industries, enabling multiple fields and expanding the industrial ecology with the accumulation of playing methods, content, technology and other aspects. "The 'game+' model will promote the cross-border integration of game technology with richer functional values," said Zhang Yijun. The 2022 annual meeting of China's game industry was hosted by the China Association of Audiovisual and Digital Publishing, the People's Government of Huangpu District, Guangzhou, and the Administrative Committee of Guangzhou Development Zone, and was held in Huangpu, Guangzhou from February 12 to 14. (Xinhua News Agency)

Edit:Hou Wenzhe Responsible editor:WeiZe

Source:XinhuaNet

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