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Culture

Sino-Arab cultural industry cooperation opens a new stage

2023-01-11   

Cultural industry cooperation is an important part of Sino-Arab cultural exchange and cooperation. In order to implement the results of the first China-Arab Summit, the first China-Arab Cultural Industry Forum was recently held in Jingdezhen, Jiangxi Province, China, one of the starting points of the Maritime Silk Road. Representatives from government institutions, academia and industry of China and Arab countries participated in the forum in the form of online and offline integration. This forum focuses on creative design, digital art, animation and games and other cultural fields that young people care about and love, promotes the sharing of successful cases in cultural industry and creative economy by outstanding young creative and entrepreneurial talents from China and Arab countries, exchanges the current situation and future trend of the industry development, and explores the opportunities and paths for cooperation in new forms of Sino-Arab culture. In recent years, China has made great efforts to promote the high-quality development of the cultural industry, which has become a new driving force and new engine for the development of the national economy, and cultural trade has become an important way for Chinese culture to go global. Ma Li, deputy director of the Department of Industrial Development of the Ministry of Culture and Tourism of China, believes that both China and Arab countries have a long history and rich cultural resources, and both sides have a positive will and common goal to develop the cultural industry. In particular, Arab countries have a large group of young people. In recent years, the process of urbanization has accelerated, and there is demand and space for the development of cultural industries; China has the advantages of technology and talents to develop cultural industries, and has the ability and willingness to provide cultural products and services that meet the needs of consumers in Arab countries. China-Arab cultural industry cooperation can complement each other's advantages and achieve mutual benefit and win-win results. Ma Ma, for example, the animation work Kong Xiaoxi and Hakim, jointly produced by Ourui Animation Company in Suzhou, China and the Ministry of Culture and Information of Saudi Arabia, uses animation as a link to show the integration and exchange of Chinese and Saudi culture, and sows the seeds of cultural friendship between China and Saudi Arabia; The "bear haunting" animation series produced by Huaqiang Animation has been broadcast in Saudi Arabia, the United Arab Emirates, Lebanon, Kuwait, Jordan and other countries, and is loved by local audiences; Wisdom Palace International Cultural Communication Group has built a Sino-Arab film and television animation production platform to help the broadcast of Chinese excellent film and television works such as "Mountain and Sea" in Arab countries... Sino-Arab cultural industry cooperation has been deepening, with numerous highlights. "We hope to work with Arab countries to deeply explore the connotation of China-Arab culture, jointly develop and carry forward the excellent culture of China and Arab countries, and create excellent cultural products and services that meet the needs of the consumer market of China-Arab culture, and create a cultural IP," Ma said. Wei Pengju, president of the Institute of Culture and Economics of the Central University of Finance and Economics, is also optimistic about the prospects of China-Arab cultural industry cooperation. He believes that: "China and Arab countries can carry out in-depth cooperation and expansion in the protection and innovation of digital culture and museum, digital cultural industry and trade, immersive tourism interpretation, film and television and publishing. The development of China's cultural industry must achieve high-quality and high-level cultural trade, and must open up domestic and international cultural markets. These two cultural markets not only mean cultural exchange and cooperation, but also mean the realization of true popular sentiment on this basis " Ourui Animation has implemented the "going out" strategy of culture since 2013, and has established cooperative relations with more than 700 cultural companies in more than 100 countries. Qian Feng, the general manager of the company, said that in the early years, foreign countries were unfamiliar with Chinese film and television. In recent years, through copyright trading and other forms

Edit:wangwenting Responsible editor:xiaomai

Source:gmw.cn

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