Open the mobile phone, select the medicine you need on the shopping software, and place an order. The medicine will arrive in the hands of customers soon. This scene is very common in people's lives. In recent years, with the continuous development of the Internet, online drug sales have become increasingly active, especially since the COVID-19, "Internet plus medicine" has played an important role in supporting anti epidemic and facilitating drug use by the masses. But at the same time, in the process of continuous and rapid development of the industry, problems such as nonstandard sales of prescription drugs and inadequate platform management are gradually exposed. On December 1, the Measures for the Supervision and Administration of Online Drug Sales (hereinafter referred to as the Measures) issued by the State Administration of Market Supervision and Administration began to be implemented, which stipulated the management of online drug sales, the performance of platform responsibilities, supervision and inspection measures and legal responsibilities. "Online drug sales is not a choice of" sparse "and" blocking ", but a big article of systematic and comprehensive management." At the publicity and implementation meeting of the Measures for the Supervision and Administration of Online Drug Sales and the 2022 China Drug Internet Co governance Conference, Huang Guo, a member of the Party Leadership Group and Deputy Director of the State Food and Drug Administration, said frankly. Song Hualin, dean of Nankai University Law School and director of the Medical and Health Law Research Center, believes that the introduction of the Measures marks a more standardized era for medical e-commerce. "The Measures, by introducing the concept of risk supervision, whole process supervision and social co governance, combine administrative supervision, self-regulation and cooperative supervision, combine prior supervision with in-process and post supervision, and integrate the whole chain of drug online sales activities as a whole. The drug online sales supervision system has formed a systematic structure." In fact, China has explored drug online sales supervision for many years, Especially in the online sales of prescription drugs and over-the-counter drugs. In November 2017, the Measures for the Supervision and Administration of Online Drug Business (Draft for Comments) clearly stated that prescription drugs should not be sold through the Internet, and prescription drug information should not be displayed through the Internet. It was not until 2019 that the online selling of prescription drugs began to be "untied", but it still lingered on the edge of legitimacy. After a long period of deliberation, modification and improvement, the promulgation of the Measures has reached a conclusion. The Measures specify that the real name system shall be implemented for the online sales of prescription drugs, and prescription verification and allocation shall be carried out according to regulations; Prescription drugs and over-the-counter drugs shall be displayed separately, and it shall be clear that packaging, labels and other information shall not be displayed directly on the main page and the front page of prescription drug sales; Before passing the prescription review, it is not allowed to display the instructions and other information, or provide services related to the purchase of prescription drugs, which is intended to emphasize the management requirements of "prescription before drug" and prescription review. At the same time, prior to the sale of prescription drugs, relevant risk warning information should be fully informed to consumers and confirmed by consumers to effectively prevent drug safety risks. "While effectively preventing the safety risks of online selling of prescription drugs, the Measures also systematically established a regulatory system for online selling of prescription drugs. Online selling of prescription drugs is no longer" half hidden ", but has a more legitimate way." Song Hualin said. Leave enough flexible space for industry self-regulation as an important participant in online prescription drug sales, and the third-party platform as a "platform manager" in drugs
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Source：http://digitalpaper.stdaily.com/http_www.kjrb.com/kjrb/html/2022-12/02/content_545344.htm?div=-1
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