Take out the glasses in your pocket, and you can watch a giant screen movie anytime and anywhere; The hearing impaired elderly can communicate with the outside world more freely with the help of glasses; It is not necessary to stop to look at the mobile phone screen when riding a bike, and glasses can navigate in real time... With the popularity of the concept of the meta universe this year, AR (augmented reality) glasses that can help people freely shuttle between virtual and real experiences have become popular. Industry insiders generally believe that AR terminal will become the next generation computing platform after smart phones. But AR glasses want to achieve market explosion, and the road is long. The consumption grade AR glasses will be reduced to 3000 yuan, and a pair of AR glasses weighing about 70g, almost the same shape as ordinary glasses, will be plugged into the mobile phone through the data cable. Wearing the glasses and turning on the mobile phone will enable you to watch an IMAX blockbuster anytime and anywhere. Now, in Japan, South Korea, Europe, America and other places, many consumers have used this AR glasses developed by Chinese technology enterprises. More than a month ago, Beijing based Tairuo Technology released two consumer grade AR glasses, priced at 4299 yuan and 2299 yuan respectively. Consumers can feel the giant screen in their pockets anytime and anywhere just by connecting their mobile phones to glasses in various scenes such as home, office, subway, airplane, camping, etc. On the day of the first sale, the enterprise announced that its daily sales in China reached 12 million yuan. AR glasses, which have a sense of science fiction since their birth, are far more than entertainment. Wearing glasses, hearing impaired people can feel the emotions of the speaker in front of them while obtaining information that is difficult to obtain due to hearing impairment through the words on the glasses lenses. On September 21, Bright Vision released the industry's first mass-produced AR subtitle glasses, as well as the world's first binocular waveguide wireless all-in-one machine AR glasses weighing less than 80g. Although the subtitles are displayed on the transparent glasses, only the wearer can see the contents of the glasses. The display screen is completely invisible from the outside, and privacy is fully guaranteed. "For security, it can perform vehicle recognition and face recognition; for medical treatment, it can provide real-time voice to text display for hearing impaired users; in daily life, it can also be used for navigation when cycling, reducing the risk factor of watching mobile navigation while cycling." Zhou Xingkai, marketing director of Lingxi LLL, introduced that its optical waveguide AR display scheme has been used in education, medical care, security, industrial maintenance, special industries and other professional fields. Since last year, AR glasses for the consumer market have been very active, but at that time, the prices of some brands at home and abroad were often more than 10000 yuan, which most consumers could not afford. Since this year, the price of AR glasses launched by many enterprises has dropped to less than 3000 yuan, which has stirred up the market and attracted more attention. As an important means for people to experience the "meta universe", the giant is seizing the "next generation computing platform". AR augmented reality technology, which combines virtual and reality, is gradually attracting the attention of technology companies. Under the wind, AR augmented reality equipment has become a hot field for technology giants and capital. "What is closer to people than mobile phones? We think they are eyes
Edit：Li Jialang Responsible editor：Mu Mu
Source：chinanews.com
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