The two departments made special rectification on the non-standard use of Chinese characters
2022-04-07
The State Press and Publication Administration and the State Administration of radio and television recently jointly issued the "notice on carrying out special rectification work on the non-standard use of Chinese characters in the field of press, publication, radio and television" (hereinafter referred to as the "notice"), requiring press and publication, radio and television administrative departments at all levels and units in the field of press, publication, radio and television to carry out a comprehensive self-examination and clean-up of the use of Chinese characters in publications, television and online audio-visual programs, We will effectively improve the quality of content and give full play to the important role of press, publication, radio and television as the main front for publicizing and standardizing the use of Chinese characters. In recent years, with the rapid development of "vulgar font" and "exaggerated font" in some products, it is pointed out that the font quality of cursive books has become more and more popular, especially in some occasions with the rapid development of information technology, It deviates from the writing standard, cultural connotation and aesthetic taste of Chinese characters, resulting in adverse social impact. The notice specifies that the scope of this inventory mainly includes: the front (name), title, cover (including cover, back cover, spine, etc.), main page, inner text (including text, executive summary, catalogue, copyright record items and other auxiliary Texts), packaging decorations, advertising materials and other words of books, newspapers, periodicals, audio-visual products, electronic publications, online publications and relevant new media; The titles of radio, television and network audio-visual programs, plays, documentaries, cartoons, advertisements and promotional materials, the names of the production units of the titles, subtitles, cast staff lists and other words. The notice requires that the administrative departments of press, publication, radio and television at all levels should consolidate their management responsibilities, improve the long-term mechanism, guide relevant units to strictly review and check the use of characters in publications, television and online audio-visual programs, seriously rectify the problems of incorrect and nonstandard use of Chinese characters, and deal with the problems that violate the writing law and aesthetic taste of Chinese characters, such as rough and shoddy, clumsy and exaggerated Fonts with poor appearance shall be cleaned and replaced in time. At the same time, we should work with relevant departments to guide font manufacturers to carry out self-examination, clean up font products that do not meet national regulations and standards, timely adjust products with non-standard and unsightly fonts, and guide them to create more font products that meet market demand and are standard and beautiful. The press and publication administrative departments at all levels shall incorporate the use of Chinese characters into the publication quality inspection index system and into the scope of daily review and management. (outlook new era)
Edit：Yuanqi Tang Responsible editor：Xiao Yu
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