Cultivate the soil for the high-quality development of TV dramas
2022-02-28
The relationship between excellent works and good ecology is like fish and water. The birth of a good work comes from the dedication and hard work of the independent creative team, and it is also inseparable from the cultivation and support of the creative environment. "It has a great sense of substitution, and there are my life memory points everywhere." "good new year drama" tells the life history of ordinary people and the history of social change in China "... The popular TV series" human world "has gained good reputation and high ratings, and relevant topics have been hot searched on the Internet platform for many times. In recent years, domestic high-quality dramas have emerged one after another, and the main melody works have been "popular" frequently. A number of high-quality dramas with high reputation have boosted the audience's confidence in domestic dramas. At present, Chinese TV dramas have turned to a high-quality development stage, with a solid foundation and good momentum. They have many advantages and conditions to continue to develop. How did Chinese TV dramas develop during the 14th Five Year Plan period? Not long ago, the "14th five year plan for the development of Chinese TV dramas" issued by the State Administration of radio and television made top-level design and system planning. Coordinate comprehensive planning with highlighting key points, focus on prominent problems and weaknesses, and respond to people's expectations and industry demands... Looking at the contents of the plan, high-quality development is the key word throughout, and building a TV drama power is the consistent goal. From the heated discussion, we can see the audience's expectation of high-quality TV dramas. "A" mountain and sea situation "has realized the intergenerational unity of the TV remote control in the family", "our happy life today is the sequel of the awakening era", "merit" is now "... The sincere praise and sincere emotion of the audience reflects the deep audience affinity of excellent domestic dramas and the strong vitality of good works. For the high-quality development of TV series, the first thing is the high-quality development of creation. To make Chinese TV dramas better meet the expectations of the audience, during the 14th Five Year Plan period, we should strengthen the creative planning and layout, improve the originality and innovation ability, improve the quality of works, promote the improvement and upgrading of TV drama production, improve the communication mechanism of excellent works, improve the comprehensive evaluation system of TV dramas, and promote the emergence of more screens that reflect the essence of Chinese culture and reflect the aesthetic pursuit of Chinese people Excellent TV dramas that spread contemporary Chinese values and conform to the trend of world progress. From the heated discussion, we can see the audience's expectations for the high-quality development of the TV drama industry. The relationship between excellent works and good ecology is like fish and water. The birth of a good work comes from the dedication and hard work of the independent creative team, and it is also inseparable from the cultivation and support of the creative environment. Over the years, the management department has strengthened management and rectification of prominent problems strongly reflected by the masses, such as high film remuneration for stars, "Yin-Yang contract", tax evasion, star chasing and star speculation, and "water injection" of the drama. Especially last year, according to the comprehensive management deployment in the field of culture and entertainment, relevant departments took a series of effective measures to resist illegal and immoral personnel, oppose flow only theory, and eliminate abnormal aesthetics, which brought a new atmosphere and ecology to the industry. However, it should also be noted that the phenomenon of unbalanced and insufficient industrial development still exists, the supply and demand of high-quality products are not fully matched, and the industrial competitiveness needs to be further enhanced. During the 14th Five Year Plan period, we should further improve the modern industrial system and market system, and further maintain a healthy and clear industrial ecology, so as to provide market guarantee for high-quality creation and lay a solid foundation for building a TV drama power in an all-round way. Reviewing the development history of Chinese TV dramas, always keeping pace with the times, breathing with the people, sharing a common destiny and heart to heart is not only a main line running through it, but also an important experience. Those stories that go from screen space to streets and lanes, and those classics that still shine in our hearts after time, all come from this point. Now, the blueprint has been drawn, and we expect TV dramatists to write down a wonderful future. (outlook new era)
Edit：Yuanqi Tang Responsible editor：Xiao Yu
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