To promote the high-quality development of e-commerce, provide new experiences with new scenarios, meet new demands with new formats, and stimulate new vitality with new models, we can continuously cultivate new growth points in the consumer market, keep up with changes in demand, adapt to upgrading trends, continuously optimize supply, and better meet the needs of quality, diversification Personalized consumer demands include "same city morning delivery in the afternoon, same day delivery in the afternoon", "fastest cross provincial delivery in the next morning", "door-to-door pickup within 1 hour of placing an order"... In real life, many people can feel firsthand that express delivery is getting faster and faster. The relevant data also proves this point: in the third quarter of this year, the total time limit for express delivery services in China was 54.24 hours, a year-on-year decrease of 2.50 hours; The 72 hour on-time rate was 83.75%, an increase of 3.36 percentage points year-on-year. Speeding up express delivery brings a better consumer experience and helps the express delivery industry maintain an upward momentum of development. According to monitoring data from the National Postal Administration, the annual express delivery business volume in China has exceeded 120 billion for the first time this year, reaching a new high. High quality express delivery services make the online retail market more prosperous. From January to October this year, the online retail sales of physical goods in China increased by 8.4% year-on-year, accounting for 26.7% of the total retail sales of consumer goods, an increase of 0.3 percentage points from January to September, and an increase of 0.5 percentage points from the same period last year. The steady growth of the online retail market has enriched residents' consumption choices and also contributed to the sustained recovery and improvement of consumption. The development of the online retail market benefits from the continuously optimized market environment and also relies on the continuous innovation of e-commerce platforms and other entities. The former helps consumers to have no worries and dare to consume, while the latter allows new scenarios, new formats, and new models to constantly emerge, prompting consumers to be willing to consume. Taking live streaming e-commerce as an example, AI virtual anchors are online all day to meet the needs of multi category and multi scenario live streaming; The combination of live streaming sales and cultural tourism brings consumers more immersive, experiential, and interactive consumption scenarios. New products, services, and gameplay have further enhanced residents' willingness to consume. According to business big data monitoring, from January to October this year, China's live streaming sales exceeded 2.2 trillion yuan, a year-on-year increase of 58.9%, accounting for 18.1% of online retail sales. In the long run, promoting high-quality development of e-commerce, providing new experiences with new scenarios, meeting new demands with new formats, and stimulating new vitality with new models can continuously cultivate new growth points in the consumer market. The e-commerce network not only connects cities and rural areas, but also connects China and the world. Not long ago, at the first Chain Expo, coffee and fragrant pavilions from different countries attracted visitors to stop. Not only coffee, but also ham from Spain to durian from Thailand, honey from Zambia to aloe vera gum and red wine from South Africa. More and more high-quality imported goods are entering the daily lives of Chinese consumers through e-commerce platforms. Data shows that in October, the sales of Philippine preserved fruits, Indonesian hair care products, Chilean wine, and Colombian coffee beans on e-commerce platforms increased by 92.8%, 66.9%, 40.1%, and 25.7% year-on-year, respectively. At present, China's consumer market is showing a trend of recovery and growth, with more diverse consumer demands. The overall trend of improving and upgrading consumption has not changed. Tight fitting required